Inside Franc HQ: July In Review

July has been one for the books. From launching our seventh awareness bracelet and a bold winter collection, to heartfelt podcast conversations and meeting so many of you and hearing your stories—thank you for being part of the Franc Fam.

Love,

Han and Rach x

Be Hers Awareness Bracelet

This month, we introduced our seventh awareness bracelet in partnership with Be Hers, with 100% of proceeds going directly to the fight against human trafficking. Together, we’ve raised $2,520 in July, and over $300,000 since our partnership began.

Thank you for helping stretch awareness further. #stretchingawareness

Bold & Cold Collection

We all embraced dialling up the heat this winter with the first drop of a collection that demands to be seen and won’t be hidden under coats and scarves.

Frost Yourself

Hundreds of you braved the Hobart chill to defrost pieces from the new Bold & Cold collection out of slabs of ice at the waterfront. The team loved meeting everyone and seeing the creative techniques you used to free frozen jewels.

Let’s Be Franc

This month on the podcast, Rach opened up about the emotional reality of navigating pregnancy and stepping away from work.

We also welcomed Melody Towns, founder of Be Her Freedom, to talk about her powerful mission to restore dignity and freedom to those caught in modern slavery.


Franc Fam Lunch

Each month, our team comes together for a shared meal and a story. July’s lunch featured a guest visit from Be Hers Operations Manager Allison Levinson, who shared more about the impact your bracelet purchases, and Francesca's 12 year partnership, make possible.

Winter Giveaway

Together with four incredible Australian brands, we’ve curated the ultimate winter giveaway. Enter before August 4th for your chance to win.

On The Road

Our Creative Director, Rach, took to the road (with a tiny plus-one on board) to shoot this year’s hero collection. We can’t wait to share the magic with you later this year.

Your Stories

Whether shared in-store or sent through our inboxes, your stories continue to move and inspire us. We are so grateful to be even a small part of your lives.

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